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| You can expect only the best in service, quality and price when you buy your custom packaging from AmeriPak. We help our clients pick the best solution for their products. Whether it is plastic, paperboard, corrugated or rigid material, we will provide you option that fit your needs and budget. |
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| Consumer Packaging |
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| Packaging Today |
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| Consumer Packaging has changed and evolved since its early days. Advancements in packaging technology have been driven by competitive cost pressure, increased competition and changes in consumer behavior. Retail consolidation and open global markets have lead to. This has lead to diminishing margins and smaller budgets for packaging. |
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| Meanwhile, consumers have become more sophisticated. They are not as brand loyal as they once were. Once well defined segments, have splintered into a multitude of niche markets. These factors coupled with the increased number of consumer brands offered at retail makes capturing the consumer's attention evermore difficult. |
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| Consumer Packaging and You |
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| The goal for any consumer package is to sell and protect the product. In order to develop effective consumer packaging many variables must be addressed. First, understand in detail the product, the consumer, the retailer, the competition and the brand. Then the product size, cost, average retail price, variety, projected sales, manufacturing location and selling features also must be identified. Maybe the most critical for today's consumer product manufactures is to understand the retailer's requirements and store environment. Once all these items have been identified, you will be able to narrow your choice of packaging options to a cost effective options. |
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| Below is a quick reference. (Items under Budget Factors affect the cost and budget of the project. Items under Design Factors affect the design and style of the product.) |
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| Product Cost | Product Site |
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| Product Average Price | Location of manufacturing |
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| Quantity | Product Shipping |
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| Category of Product | Consumer demographics |
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| Retailer requirements | Competition |
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| We provide a complete consumer packaging service. Call us today with your next project. |
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